:root{--ink:#16221f;--paper:#f4f1e9;--cream:#e8e2d4;--acid:#d8fb55;--orange:#f36e38;--line:#c7c6bd;--muted:#62706a;--mono:'DM Mono',monospace;--sans:'Manrope',sans-serif;--serif:'Playfair Display',serif}*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--sans)}a{color:inherit;text-decoration:none}.announcement{height:35px;display:flex;align-items:center;justify-content:center;gap:13px;background:var(--acid);font:10px var(--mono);letter-spacing:.08em}.announcement i{width:5px;height:5px;background:var(--ink);border-radius:50%}.site-header{position:relative;z-index:5;height:91px;padding:0 5.5vw;display:flex;align-items:center;justify-content:space-between;border-bottom:1px solid #d7d6ce}.logo{display:inline-flex;align-items:center;font-size:24px;font-weight:800;letter-spacing:-1.4px}.logo>b{display:inline-grid;place-items:center;width:25px;height:25px;margin-right:6px;border-radius:50% 50% 10% 50%;background:var(--ink);color:var(--paper);font-size:14px}.logo>span{color:var(--orange)}nav{display:flex;align-items:center;gap:31px;font-size:13px;font-weight:700}nav>a:not(.navcta):hover{color:var(--orange)}.navcta{border-radius:3px;padding:13px 17px;background:var(--ink);color:var(--paper)}.menu{display:none;border:0;background:none;color:var(--ink);font:11px var(--mono);letter-spacing:.08em}.eyebrow{margin:0 0 26px;font:11px var(--mono);letter-spacing:.065em;text-transform:uppercase}h1,h2{margin:0;font-size:clamp(46px,5.5vw,84px);font-weight:700;line-height:1.02;letter-spacing:-.066em}em{font-family:var(--serif);font-weight:600;letter-spacing:-.075em}.copy{max-width:520px;margin:26px 0;color:var(--muted);line-height:1.76}.centered{margin-right:auto;margin-left:auto}.button{display:inline-block;border:0;border-radius:3px;padding:16px 19px;font:800 13px var(--sans);transition:transform .2s ease}.button:hover{transform:translateY(-3px)}.ink{background:var(--ink);color:var(--paper)}.acid{background:var(--acid);color:var(--ink)}.light{background:var(--paper);color:var(--ink)}.under,.under-light{border-bottom:1px solid;padding-bottom:4px;font-size:13px;font-weight:800}.under-light{color:var(--paper)}.reveal{opacity:0;transform:translateY(20px);transition:opacity .65s ease,transform .65s ease}.reveal.visible{opacity:1;transform:none}
/* home */.hero-machine{display:grid;grid-template-columns:1.05fr .95fr;min-height:666px;overflow:hidden}.hero-machine>.hero-copy{padding:104px 5.5vw 76px}.hero-copy>p:not(.eyebrow){max-width:520px;margin:29px 0;color:var(--muted);font-size:16px;line-height:1.75}.hero-actions{display:flex;align-items:center;gap:24px}.hero-note{margin-top:79px;color:#66736d;font:10px var(--mono);letter-spacing:.04em}.hero-note span{color:var(--orange)}.machine-visual{position:relative;min-height:600px;overflow:hidden;background:var(--orange)}.machine-top{position:absolute;top:27px;right:29px;left:29px;display:flex;justify-content:space-between;font:10px var(--mono);letter-spacing:.07em}.orbit{position:absolute;border:1px solid rgba(22,34,31,.32);border-radius:50%}.orbit-a{top:-75px;left:-75px;width:620px;height:620px}.orbit-b{top:36px;left:63px;width:402px;height:402px}.route{position:absolute;height:1px;background:var(--ink);transform-origin:left}.route-one{top:185px;left:110px;width:120px;transform:rotate(14deg)}.route-two{top:214px;left:247px;width:107px;transform:rotate(47deg)}.route-three{top:332px;left:219px;width:100px;transform:rotate(148deg)}.node{position:absolute;width:135px;min-height:86px;padding:11px;background:var(--paper);box-shadow:6px 6px 0 rgba(22,34,31,.16)}.node small{display:block;color:#67726d;font:8px var(--mono)}.node strong{display:block;margin:8px 0 3px;font-size:17px;letter-spacing:-.04em}.node em{font:9px var(--mono);font-style:normal}.node-one{top:129px;left:72px}.node-two{top:210px;left:246px;background:var(--acid)}.node-three{top:345px;left:145px}.machine-statement{position:absolute;right:32px;bottom:114px;text-align:right;font-size:30px;font-weight:800;line-height:.9;letter-spacing:-.08em}.machine-tag{position:absolute;bottom:22px;left:29px;font:9px var(--mono);letter-spacing:.07em}.market-strip{display:flex;align-items:center;gap:6vw;padding:27px 5.5vw;border-bottom:1px solid var(--line)}.market-strip p{width:230px;margin:0;color:#68736e;font:10px var(--mono);letter-spacing:.07em;text-transform:uppercase}.market-strip>div{display:flex;flex:1;justify-content:space-between;gap:15px;font:12px var(--mono);letter-spacing:.04em}.intro-band{padding:126px 20px 131px;background:var(--cream);text-align:center}.intro-band h2{font-size:clamp(38px,4.6vw,67px)}.solutions{padding:121px 5.5vw}.section-head{display:flex;align-items:flex-start;justify-content:space-between;margin-bottom:60px}.section-head h2{font-size:clamp(38px,4.5vw,65px)}.section-head>p{max-width:300px;margin:47px 0 0;color:var(--muted);line-height:1.65}.solution-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;border:1px solid var(--line);background:var(--line)}.solution-card{position:relative;display:flex;min-height:482px;flex-direction:column;padding:30px;transition:transform .25s}.solution-card:hover{z-index:1;transform:translateY(-8px)}.card-acid{background:var(--acid)}.card-paper{background:var(--paper)}.card-ink{background:var(--ink);color:var(--paper)}.card-index{font:10px var(--mono);letter-spacing:.07em}.solution-card h3{margin:61px 0 15px;font-size:28px;line-height:1.08;letter-spacing:-.055em}.solution-card p{margin:0;color:#40504a;line-height:1.66}.card-ink p{color:#c1cbc5}.solution-card ul{margin:27px 0;padding:0;list-style:none;font-size:12px;line-height:2}.solution-card li:before{margin-right:7px;color:var(--orange);content:'—'}.solution-card a{margin-top:auto;font-size:13px;font-weight:800}.solution-card a b{margin-left:6px;font-size:19px}.flow{padding:112px 5.5vw;background:var(--ink);color:var(--paper)}.flow-heading{display:flex;align-items:end;justify-content:space-between;margin-bottom:57px}.flow .eyebrow{color:var(--acid)}.flow h2{max-width:650px;font-size:clamp(38px,4.4vw,64px)}.flow-track{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid #52625b}.flow-track article{min-height:280px;padding:26px 25px 23px 0;border-right:1px solid #52625b}.flow-track article:not(:first-child){padding-left:25px}.flow-track article:last-child{border:0}.flow-track article>span{color:var(--acid);font:10px var(--mono)}.flow-icon{display:grid;width:43px;height:43px;margin:44px 0 26px;border:1px solid var(--acid);border-radius:50%;place-items:center;color:var(--acid);font-size:22px}.flow-track h3{margin:0 0 10px;font-size:19px;letter-spacing:-.04em}.flow-track p{max-width:220px;margin:0;color:#b6c0ba;font-size:13px;line-height:1.66}.personas{display:grid;grid-template-columns:.8fr 1.2fr;padding:126px 5.5vw}.persona-intro{padding-right:9%}.persona-intro h2{font-size:clamp(37px,4vw,58px)}.persona-grid{display:grid;grid-template-columns:1fr 1fr;border-top:1px solid var(--line);border-left:1px solid var(--line)}.persona-grid article{min-height:256px;padding:26px;border-right:1px solid var(--line);border-bottom:1px solid var(--line)}.persona-grid span{color:var(--orange);font:9px var(--mono);letter-spacing:.06em}.persona-grid h3{margin:40px 0 9px;font-size:21px;line-height:1.15;letter-spacing:-.045em}.persona-grid p{margin:0;color:var(--muted);font-size:13px;line-height:1.6}.persona-grid a{display:inline-block;margin-top:16px;border-bottom:1px solid;font-size:12px;font-weight:800}.operating-model{display:grid;grid-template-columns:1fr 1fr;padding:109px 9.5vw;background:var(--orange)}.model-copy{padding-right:10%}.model-copy h2{font-size:clamp(37px,4vw,58px)}.model-copy>p:not(.eyebrow){margin:25px 0 31px;color:#3b413b;line-height:1.7}.model-points{border-top:1px solid rgba(22,34,31,.45)}.model-points p{display:grid;grid-template-columns:54px 1fr;margin:0;padding:23px 0;border-bottom:1px solid rgba(22,34,31,.45)}.model-points p>b{font:10px var(--mono)}.model-points span{font-size:13px;line-height:1.6}.model-points strong{display:block;margin-bottom:5px;font-size:18px;letter-spacing:-.04em}.proof{display:grid;grid-template-columns:1fr 1fr;padding:112px 9.5vw;background:var(--ink);color:var(--paper)}.proof .eyebrow{color:var(--acid)}.proof h2{font-size:clamp(38px,4.3vw,62px)}.proof>div>p:not(.eyebrow){max-width:470px;color:#bdc8c2;line-height:1.7}.measurement-list{padding:19px 0 0 13%;border-left:1px solid #54635c}.measurement-list p{padding-bottom:22px;border-bottom:1px solid #54635c;color:#d8ded9!important}.measurement-list p b{margin-right:15px;color:var(--acid);font:10px var(--mono)}.measurement-list a{display:inline-block;margin-top:23px}
/* conversion form */.contact{padding:122px 5.5vw 134px;background:var(--paper)}.contact-heading{text-align:center}.contact h2{font-size:clamp(45px,5.1vw,74px)}.contact-layout{display:grid;grid-template-columns:1.35fr .65fr;max-width:1120px;margin:54px auto 0;border:1px solid var(--line);text-align:left}.growth-form{padding:0 33px}.form-step{display:grid;grid-template-columns:44px 1fr;gap:16px;padding:27px 0;border-bottom:1px solid var(--line)}.form-step:last-child{border:0}.form-step>span{padding-top:4px;color:var(--orange);font:10px var(--mono)}.growth-form label{display:block;font-size:12px;font-weight:800}.growth-form label small{color:var(--muted);font-weight:500}.need-choices{display:flex;flex-wrap:wrap;gap:8px;margin-top:13px}.need-choices button{cursor:pointer;border:1px solid var(--line);border-radius:30px;background:transparent;padding:10px 12px;color:var(--ink);font:700 11px var(--sans);text-align:left;transition:.2s}.need-choices button:hover,.need-choices button.active{border-color:var(--ink);background:var(--ink);color:var(--paper)}.form-fields{display:grid;grid-template-columns:1fr 1fr;gap:17px}.form-fields label{font-size:11px}.growth-form input,.growth-form select,.growth-form textarea{display:block;width:100%;margin-top:8px;border:0;border-bottom:1px solid var(--line);border-radius:0;background:transparent;padding:8px 0;color:var(--ink);font:14px var(--sans);outline:0}.growth-form select{cursor:pointer}.growth-form textarea{resize:vertical;border:1px solid var(--line);padding:11px}.growth-form input:focus,.growth-form select:focus,.growth-form textarea:focus{border-color:var(--orange)}.growth-form ::placeholder{color:#89928d}.form-submit{margin-top:22px;cursor:pointer}.form-status{margin:13px 0 0;color:var(--muted);font-size:11px}.contact-aside{padding:30px;background:var(--ink);color:var(--paper)}.contact-aside .eyebrow{color:var(--acid)}.contact-aside ol{margin:34px 0;padding:0;list-style:none}.contact-aside li{display:grid;grid-template-columns:32px 1fr;gap:8px;padding:18px 0;border-top:1px solid #52625b}.contact-aside li span{color:var(--acid);font:10px var(--mono)}.contact-aside li strong{font-size:14px;letter-spacing:-.03em}.contact-aside li p{margin:7px 0 0;color:#b7c1bb;font-size:12px;line-height:1.6}.aside-note{padding-top:18px;border-top:1px solid #52625b;color:#b7c1bb;font:10px var(--mono);letter-spacing:.04em;line-height:1.6}.aside-note b{color:var(--acid)}footer{display:grid;grid-template-columns:1.2fr 1fr 1fr auto;align-items:center;gap:25px;padding:34px 5.5vw;background:var(--ink);color:var(--paper)}footer .logo>b{background:var(--paper);color:var(--ink)}footer p,footer small{margin:0;color:#a9b2ad;font:10px var(--mono);letter-spacing:.05em}footer div{display:flex;gap:13px;font:10px var(--mono);letter-spacing:.04em}footer div a:hover{color:var(--acid)}
/* service pages */.service-hero{display:grid;grid-template-columns:1.03fr .97fr;min-height:610px}.service-hero>div:first-child{padding:102px 5.5vw 78px}.service-hero h1{max-width:700px;font-size:clamp(44px,5vw,75px)}.service-hero>div:first-child>p:not(.eyebrow){max-width:520px;margin:27px 0 32px;color:var(--muted);line-height:1.75}.service-visual{position:relative;min-height:540px;overflow:hidden}.visual-kicker{position:absolute;top:28px;left:29px;font:9px var(--mono);letter-spacing:.07em}.visual-caption{position:absolute;right:31px;bottom:32px;text-align:right;font-size:29px;font-weight:800;line-height:.9;letter-spacing:-.08em}.demand-visual{background:var(--acid)}.demand-circle{position:absolute;top:50%;left:50%;width:430px;height:430px;border:1px solid rgba(22,34,31,.4);border-radius:50%;transform:translate(-50%,-50%)}.demand-circle:after{position:absolute;inset:70px;border:38px solid var(--orange);border-left-color:var(--ink);border-radius:50%;content:'';transform:rotate(-25deg)}.lead-ticket{position:absolute;width:178px;padding:14px;background:var(--paper);box-shadow:7px 7px 0 rgba(22,34,31,.15)}.lead-ticket small,.call-card small{display:block;color:#66726b;font:9px var(--mono)}.lead-ticket strong{display:block;margin:10px 0;font-size:22px;letter-spacing:-.05em}.lead-ticket span,.call-card span{font:10px var(--mono)}.lead-ticket.one{top:32%;left:14%}.lead-ticket.two{top:55%;right:9%;background:var(--ink);color:var(--paper)}.gtm-visual{background:var(--orange)}.gtm-grid{position:absolute;top:22%;left:12%;display:grid;width:72%;grid-template-columns:1fr 1fr;gap:9px}.gtm-grid span{display:flex;height:82px;align-items:end;padding:12px;background:var(--paper);font:11px var(--mono);letter-spacing:.05em}.gtm-grid span:nth-child(2),.gtm-grid span:nth-child(5){background:var(--acid)}.gtm-grid span:nth-child(4){background:var(--ink);color:var(--paper)}.gtm-arrow{position:absolute;top:48%;left:44%;z-index:2;color:var(--orange);font-size:39px}.bpo-visual{background:var(--ink);color:var(--paper)}.bpo-visual .visual-kicker{color:var(--acid)}.call-radar{position:absolute;top:51%;left:50%;width:380px;height:380px;border:1px solid #56645d;border-radius:50%;transform:translate(-50%,-50%)}.call-radar i{position:absolute;inset:49px;border:1px solid #56645d;border-radius:50%}.call-radar i:nth-child(2){inset:102px}.call-radar i:nth-child(3){inset:154px;border:0;background:var(--acid)}.call-card{position:absolute;top:31%;left:17%;width:195px;padding:15px;background:var(--paper);box-shadow:7px 7px 0 var(--orange);color:var(--ink)}.call-card strong{display:block;margin:10px 0;font-size:23px;letter-spacing:-.05em}.service-intro{padding:122px 20px 128px;background:var(--cream);text-align:center}.service-intro h2{max-width:800px;margin:auto;font-size:clamp(38px,4.4vw,63px)}.deliverables{display:grid;grid-template-columns:.8fr 1.2fr;padding:120px 9.5vw}.deliverables h2{font-size:clamp(38px,4vw,58px)}.deliverable-list{border-top:1px solid var(--line)}.deliverable-list article{display:grid;grid-template-columns:58px 1fr;padding:22px 0;border-bottom:1px solid var(--line)}.deliverable-list article>b{color:var(--orange);font:10px var(--mono)}.deliverable-list h3{margin:0 0 7px;font-size:20px;letter-spacing:-.04em}.deliverable-list p{max-width:470px;margin:0;color:var(--muted);font-size:13px;line-height:1.65}.use-cases{padding:108px 5.5vw;background:var(--orange)}.use-cases>h2{margin-bottom:53px;font-size:clamp(39px,4.3vw,61px)}.use-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;border:1px solid rgba(22,34,31,.45);background:rgba(22,34,31,.45)}.use-grid article{min-height:330px;padding:27px;background:var(--orange)}.use-grid span{font:10px var(--mono);letter-spacing:.07em}.use-grid h3{margin:52px 0 10px;font-size:24px;line-height:1.1;letter-spacing:-.05em}.use-grid p{margin:0;font-size:13px;line-height:1.63}.use-grid ul{padding:0;list-style:none;font-size:12px;line-height:1.9}.use-grid li:before{margin-right:7px;content:'—'}.gtm-fit,.guardrails{display:grid;grid-template-columns:.85fr 1.15fr;padding:116px 9.5vw;background:var(--cream)}.gtm-fit h2,.guardrails h2{font-size:clamp(37px,4vw,58px)}.gtm-fit>div:last-child,.guardrail-list{border-top:1px solid var(--line)}.gtm-fit article,.guardrail-list article{display:grid;grid-template-columns:55px 1fr;padding:23px 0;border-bottom:1px solid var(--line)}.gtm-fit span,.guardrail-list b{color:var(--orange);font:10px var(--mono)}.gtm-fit h3,.guardrail-list h3{margin:0 0 6px;font-size:20px;letter-spacing:-.04em}.gtm-fit p,.guardrail-list p{max-width:450px;margin:0;color:var(--muted);font-size:13px;line-height:1.65}.regions{padding:104px 5.5vw}.regions>div{display:grid;grid-template-columns:repeat(4,1fr);border:1px solid var(--line);border-right:0}.regions article{min-height:214px;padding:23px;border-right:1px solid var(--line)}.regions article span{display:block;margin-bottom:47px;color:var(--orange);font:10px var(--mono)}.regions article strong{font-size:21px;letter-spacing:-.04em}.regions article p{margin:7px 0;color:var(--muted);font-size:13px;line-height:1.6}.dark-deliverables{background:var(--ink);color:var(--paper)}.dark-deliverables .eyebrow{color:var(--acid)}.dark-deliverables .deliverable-list,.dark-deliverables .deliverable-list article{border-color:#53615b}.dark-deliverables .deliverable-list p{color:#bcc6c0}.service-cta{padding:117px 20px 125px;text-align:center}.service-cta h2{font-size:clamp(43px,4.8vw,70px)}.service-cta>p:not(.eyebrow){max-width:500px;margin:27px auto 30px;color:var(--muted);line-height:1.72}
@media(max-width:850px){.hero-machine,.service-hero,.personas,.operating-model,.proof,.deliverables,.gtm-fit,.guardrails,.contact-layout{grid-template-columns:1fr}.hero-machine>.hero-copy,.service-hero>div:first-child{padding:75px 7vw}.machine-visual{min-height:510px}.market-strip{display:block;padding:24px 7vw}.market-strip p{width:auto;margin-bottom:17px}.market-strip>div{flex-wrap:wrap;justify-content:flex-start;gap:12px 25px}.section-head{display:block}.section-head>p{margin-top:23px}.solution-grid{grid-template-columns:1fr}.solution-card{min-height:365px}.flow-track{grid-template-columns:1fr 1fr}.flow-track article{min-height:245px}.flow-track article:nth-child(2){border-right:0}.flow-track article:nth-child(3){padding-left:0}.persona-intro{padding:0 0 48px}.operating-model,.proof,.deliverables,.gtm-fit,.guardrails{padding:78px 8vw}.model-copy{padding:0}.model-points,.measurement-list,.deliverable-list,.gtm-fit>div:last-child,.guardrail-list{margin-top:46px}.measurement-list{padding-left:0;border-top:1px solid #54635c;border-left:0}.contact-aside{min-height:390px}footer{grid-template-columns:1fr 1fr}.service-visual{min-height:465px}.regions>div{grid-template-columns:1fr 1fr}.use-grid{grid-template-columns:1fr}.use-grid article{min-height:275px}}
@media(max-width:580px){.announcement{gap:7px;font-size:8px}.site-header{height:72px;padding:0 6vw}.menu{display:block}.menu b{font-size:17px}nav{position:absolute;top:106px;right:0;left:0;z-index:10;display:none;align-items:flex-start;flex-direction:column;padding:24px 6vw;border-bottom:1px solid var(--line);background:var(--paper)}nav.open{display:flex}.hero-machine>.hero-copy,.service-hero>div:first-child{padding:66px 6vw}.hero-copy h1,h1{font-size:clamp(43px,12.4vw,60px)}.hero-actions{display:block}.hero-actions .under{display:inline-block;margin-top:24px}.machine-visual{min-height:455px}.orbit-a{left:-124px;width:530px;height:530px}.orbit-b{left:15px;width:335px;height:335px}.node{width:124px}.node-one{left:30px}.node-two{left:190px}.node-three{top:343px;left:96px}.route-one{top:183px;left:112px;width:82px}.route-two{top:210px;left:218px;width:95px}.route-three{top:331px;left:173px}.machine-statement{bottom:79px}.market-strip>div{font-size:10px}.intro-band,.solutions{padding:76px 6vw}.section-head{margin-bottom:37px}.flow{padding:76px 6vw}.flow-heading{display:block;margin-bottom:38px}.flow-track{grid-template-columns:1fr}.flow-track article,.flow-track article:not(:first-child){min-height:220px;padding:24px 0;border-right:0;border-bottom:1px solid #52625b}.persona-grid{grid-template-columns:1fr}.personas{padding:76px 6vw}.persona-grid article{min-height:220px}.operating-model,.proof,.deliverables,.gtm-fit,.guardrails{padding:76px 7vw}.regions{padding:75px 6vw}.regions>div{grid-template-columns:1fr}.regions article{min-height:170px}.use-cases{padding:76px 6vw}.service-intro{padding:76px 20px}.service-visual{min-height:410px}.demand-circle{width:330px;height:330px}.lead-ticket{width:148px;padding:11px}.lead-ticket.one{top:29%;left:7%}.lead-ticket.two{top:57%;right:5%}.gtm-grid{top:23%;left:8%;width:84%}.gtm-grid span{height:71px}.call-radar{width:330px;height:330px}.call-card{top:29%;left:9%;width:175px}.visual-caption{right:24px;bottom:27px}.service-cta{padding:77px 20px 84px}.contact{padding:76px 6vw}.contact-layout{margin-top:37px}.growth-form{padding:0 20px}.form-step{grid-template-columns:28px 1fr;gap:9px}.form-fields{grid-template-columns:1fr}.contact-aside{min-height:auto;padding:26px 20px}footer{grid-template-columns:1fr;gap:16px;padding:28px 6vw}footer div{order:4}}